Personal Branding// Secondary Research// Buisness Cards

Secondary Research// Buisness Cards

Last Years Business Card

As it happens I do actually very much like these business cards, well except for the back as it didn't print properly! I am going to carry my logo across as its striking and visually I just quite like it! The back however I am going to change a great deal. Something isn't quite right with it so I am going to spend time seeking inspiration and then hopefully I will be able to find something that will really work with the rest of my business card

You may have realised but I have decided to start with my business card before anything else. To me this makes sense. Create visuals over the business card and then apply these visuals to everything else.

Over this time designing my card I must think about why this suits me as a designer. I also want to explain on the card what I specialise in. This happens to be something I have been trying to work out during my first days of college and it is quite hard. On the one hand I very much enjoy editorial based work and this is something I would happily be involved in in the near future. Then again I enjoy packaging, the idea of designing and then constructing. 

Below are some secondary examples I managed to find on websites and blogs over the internet. I will only choose ones that appeal to me and with that I will explain why they appeal to me.

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Glare

Glare: Found on designspiration I adore the simplicity that comes with these two examples. I must quickly point out that simplicity is something I am considering sticking with as it makes you seem clean and organised. Having a Business card that is clustered and even ineligible can make you unappealing as a designer. I like the black example the most, probably because it looks most like my old business card. I am this time going to left aline my information on the back of the card.

Seth Nickerson

Again, from designspiration I found this business card by and for Seth Nickerson. This is simply wonderful, well designed and makes Seth look professional. I most admire the layout of is business card. I couldn't seem to find any examples of the back of his card but I can imagine there is a back where you can find his contact details. 

Seth's cards have been embossed. Something I am not familiar with what so ever! I defiantly want to find somewhere where I can emboss my cards, this completely depends on price though. I can imagine that sending you card away to be embossed professionally is not something that comes cheap. Lastly I like the simplicity of the colour. Only slight problem that has just been thought of is the card getting dirty in peoples wallets once the card has been handed over. This could make someone think twice about contacting.

Bielke: Deep Search

Found on the Bielke website, I believe the colour is what most attracted me to this cards. Deep Search is a shoe company that Bielke had the pleasure of designing a new identity for. Like I said it is the colour that attracted me to these cards. They are quite and, like my other examples I have decided to talk about, simple. 

The question is however, would a colour like this suit a designer? It is worth experimenting a lot with colour as you never know what might work with your logo and layout of business card. 

The Chop Shop by Ptarmak

I came across this on fontsinuse.com and I wanted to blog it because of the format it is in. Is it, or is it not wise to make your card a B format like the one above? In terms of this example I think this one would be fine, apart from when storing the card away there might be a chance those edges could become caught on something.

I've been looking at this for a while and it has only just hit me why the business card is this shape. If you look at the example above I think its to do with this which is common in most butcher shops. Thats made me realise that if the format of the card changes is there any reason for it why it changed? And the simple answer is of course, changing the size of your business card from the conventional shape would be made if it had no reason behind it. If i'm honest I can't imagine changing the size of my business card. 

Gohar Avagyan

This business card design by Gohar Avagyan reminded me very much of my card. I love the fonts used, it reminds me of an early 90s font. From looking at this it's almost like the designer wanted to create an old historical feel as the colour, which is this sort of off white/ grey, gives the business card this old and worn feel. 

Again I very much like the font used in the design. I wonder what it is. in particular the 'Molto' type face. Its bold and to me looks sophisticated.